Technics to stop production on 1200 turntable (UNCONFIRMED)

The story broke yesterday on the inthemix blog
Panasonic the company behind Technics was to discontinue the production of the iconic Technics 1200 turntable. A staple in the DJing world for 35 years.

“It is a sad day today but due to low sales globally in analogue turntables a decision to stop production has been made on Technics Turntables,” Panasonic spokesman Ian North explained. “For Australia this means we will receive our last shipment in March.”

DJFM tried verifying this with Panasonic but we could not find anybody at the various regional offices we called to tell us if this was true or not. Emails sent to Panasonic were not immediately returned. There seems to be no official statement on neither the Panasonic or the Technics website. For now we are treating this as a rumour until we receive an official statement from Panasonic.